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Jeff Gaffney

O: 434-981-1882

Jeff is the Chairman and CEO of Real Estate III. He graduated from the University of Virginia in 1987 (BA in Economics) where he was on an athletic scholarship for both soccer and football. In 1988, Jeff started his real estate career and earned “Top Producer” honors at the Real Estate III, Forest Lakes office.

In 1990 he became sales manager overseeing over 100 new home sales annually by the area’s premier builders. In 1995, he became Director of Sales for both the Forest lakes and Glenmore offices. Glenmore is a country club community located in Keswick, Virginia. He became senior vice-president of the firm in 1999 as well as Chairman of the New Homes Division. In 2005, Jeff was named Chairman of Real Estate III and in 2009 he became Chairman and CEO.

Jeff is a past President of CAAR and is a former Salesperson of the Year as well as Realtor of the Year. He lives in Keswick with his wife, Motana, and their 4 children. Jeff considers himself very fortunate to have been mentored by the founder of the company (and his father-in-law) Frank Kessler and also trained by Charley Armstrong.

Jeff is very involved in the community as a youth soccer coach. He us also on the Board of the Charlottesville Regional Chamber of Commerce, as well as the “I Have a dream Foundation.” Jeff enjoys new home sales training and is on the GRI faculty in Virginia.

Awards & Designations


Jeff Gaffney
Real Estate III
3450 Berkmar Drive
Suite A 111
Charlottesville VA 22911

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